On Monday night, the CJS tweeted the following: “Curling, man. Why can’t I look away? Every freaking day I’m watching this ridiculous shit.” That was me.
Despite Erin Burnett and Mario Bartiromo’s ridiculous hotness on their Today Show updates that I inexplicably watch each morning, I have no reason to even acknowledge CNBC’s presence as a network. Jim Cramer is a hollering fool, market wrap-ups have as much utility as your local fortune teller’s latest palm reading, and the stock ticker at the bottom is like an even less interesting version of the college basketball scores that endlessly populate ESPN’s bottom line during February.
Yet, for the last two weeks CNBC has been the network I’ve kept on most. Why? One reason: Grown men and women chasing after 40 lb. stones with brooms for sport.
I don’t know what it is about curling. It’s not terribly exciting. There’s no threat of violence. The sport has been called “chess on ice” which doesn’t normally lend itself to compelling television. And, depending on which nation is represented (and which gender), you’re rolling the dice with either hot chicks or frumpy-looking housewives pushing circular stones at a target several dozen yards away. In short, this seems like a sport that should immediately following the Professional Bowling Tour on ESPN2 each Sunday.
Yet, I can’t get enough of it. Continue Reading »